Difference between revisions of "Medium Publication Guidelines"
|Line 169:||Line 169:|
[[Category:Guidelines]] [[Category:Social ]]
Latest revision as of 12:47, 24 May 2018
Welcome to the Women’s March Global Medium Publications guidelines doc. Here we’ll share general best practices for submitting stories, articles, and essays to our Women’s March Global Medium Publication. While the submission guidelines presented in this document are for our publication, please ensure that all submissions adhere to our Mission, H.E.R.S Framework, and Unity Principles.
What are the goals of the Women’s March Global Medium Publication?
Women’s March Global started as a community of passionate and dedicated volunteers and has continued to flourish due to the dedication and commitment of our community to upholding the values of social justice and human rights. The voice of our Global Community IS the voice of Women’s March Global, and it is through our Medium Publication that we share the stories of our global community. Posting to the Women’s March Global Medium Channel and developing a content strategy is an integral part of creating an interconnected global network of ideas and innovations that deliver impact.
All stories published on the Women's March Global Medium Publication will be pulled into the homepage of WMG for the world to read. They will be an integral part of the global conversation on the Global platform.
The sharing of stories is done in the following ways:
- Communicate with the world about what is going on within the Women’s March Global community and share what is going on within Women’s March Global.
- Educate and mobilize people around the issues in our H.E.R.S framework and Unity Principles
- Offer guidance and our take on current events framed by our H.E.R.S framework and Unity Principles
- Organise actions and promote actions led by the coalitions built by the Global Community
- Share impactful photos and artwork from around the world around a current issue, event or our H.E.R.S Framework and Unity Principles.
What is Women’s March Global voice for the Medium Publication?
We are intersectional. We are women-centered. We are broad-reaching. We are informative and educational. We are bold but responsible. We are unafraid to challenge our audiences. We lean into critique. We are proactive and vision-oriented (as opposed to anti-). We are not loyal to any political parties.
Who is our target Medium Publication audience?
Everyone who believes that women’s rights are human rights; inclusive; not just one group of people; all kinds of activists — from first-time activists to seasoned, lifelong activists; people seeking to stay informed about resistance movements.
A note on Women’s March Global vs. Women’s March (U.S.)
Leading up to January 21st, Women’s March (U.S.) identified as the “Women’s March on Washington,” (WMW for short). After the 2017 march, Women’s March U.S., dropped “on Washington” and the ‘W’ in WMW from branding, becoming known as “Women’s March” (sans “the” and “WM”). This goes for all graphics, titles, and copy.
Women’s March Global is the sister organisation of Women’s March U.S. with similar brand attributes. The key point of difference in regards to social media is that Women’s March (U.S.) is the voice of movement in the United States. Women’s March Global includes all chapters, partner organisations and individuals outside of the U.S. including Canada.
Medium Publication Guidelines
General Publication Guidelines from Medium
Stories included in a publication are branded with the name, logo, and URL of the publication, and are always equally accessible on the profile page of the author (if the author is registered on Medium). The author is always credited and retains all rights to their content.
Stories in a publication are distributed in the feeds and digests of the followers of both the publication and of the writer, creating crossover audiences.
Note: Stories can only live in one publication at a time. Writers are free to remove their stories from any publication at any time.
Any kind of genre and style is acceptable, as long as it isn't too specialised (i.e. it will only appeal to a handful of people). The most important thing is that your piece is engaging. Also keep in mind anything intentionally offensive or outside of the spirit of Women’s March Global is unlikely to be accepted.
Remember that these stories are not just a recounting of your event - we want your thoughts/feelings/emotions as part of your experience. Feel free to add links to relevant organizations, articles, petitions. If there is anything we need to discuss as part of your submission - we will.
Stories can range from a long opinion piece on global health policy to an impactful photo from an action, march, huddle, event or salon. The photo must include 1-2 sentences as a caption.
Submissions can be submitted in any language but we ask for an English translation to be included wherever possible.
We use the Oxford Style Guide to follow International English Conventions.
We suggest that writers get help from places like Hemingway App, Grammarly, and friends who can provide critical feedback (prior to submitting your piece!).
Every submission must include a photo as the photos will be pulled from our Medium publication and into the homepage of the Women’s March Global website. The photos will be linked back to the published submission.
Please include 2-3 suggested tags with your submission. Tags are an important part of the Medium experience. Tags are a key way to help new readers discover your work.
Two mandatory tags that will be used for every piece published:
- Women’s March Global
- One part of our H.E.R.S framework
Additional tags that will be required:
- Tags that refer to any action that the piece fits in or the current Global action the piece has been written for.
Additional Guidelines for Tags from Medium
Keep your tags relevant to what you’ve written. Readers trust that the stories they dive into are categorized truthfully: Don’t betray that trust. It might be tempting to use a popular tag in hopes of getting your story in front of an active audience, but if that tag doesn’t accurately describe your story, you might be doing yourself a disservice in the long run for a short-term gain in readership.
When typing a phrase to use as a tag, a suggestion list is populated below with tags that are currently being used on the platform. Next to the tag word or phase is the number of stories currently published using that tag.
Stories should be under 2000 words or between 1-7 minutes reading time. Pieces should be a minimum of 1-2 paragraphs unless submissions are photo based - in which case a 1-2 sentence caption is required.
All work will be attributed to the author and chapter or partner organization that the writer is a part of. The writer's name be published along with a short byline. One social media personal link will be added to the writer attribute (ie: Twitter or Instagram Handle or Facebook Page Link). Links to chapter pages or partner organisations will be published.
We reserve the right to alter and edit your story. The Women’s March Global team can edit the content of the story to ensure adherence to our Unity Principles and Mission statement.
Logos along with bylines and images can be added to your story.
If a writer removes the content after the story has been published, it will be removed from the WMG Medium Publication and the writer will be removed from the list of contributors.
All pieces submitted will be given a response within 2-3 business days. If further editing of the piece is required, our aim is to finish this process within a week. All publishing decisions will made by the curator in terms of publishing date/time. If a chapter has a specific event/cause that they wish to highlight with their piece, they must let the curator know in the email body of their submission. Please note: All pieces are open to editing and formatting changes.
All pieces will have images created based on the text in the piece. The image will be created by the WMG team to fit inline with our branding guidelines and will be used as the header image for the publication. All pieces submitted are encouraged to include media content (whether it be a photograph, video links that are relevant to the piece). The editor of the Women’s March Global Medium Publication will edit the piece to either include all or some of the original media selection. Photos must be sent with photo credits attached. Photos can be taken with iPhones, or any other device, however the photo must meet resolution requirements. Google image search is a helpful tool for tracing images.
Medium Blog Examples
Writers are encouraged to visit the Women’s March Global Medium Publication to discover the tone, voice and style of our publication. Here are some of the types of stories we are looking for:
Global Community: Me, An Adult - Women’s March Paris
Education: #22To22 - Water is Not A Private Commodity
Action Based: Truth for Sana - Women’s March Milan
How to Submit a Story to our Medium Publication
To directly submit your story to our Medium Publication there are a few steps that you need to take:
1. Sign up for Medium if you haven’t already. We recommend signing up with Twitter (or at least linking your profile) so that your Twitter followers on Medium will follow you here (which is great for distribution!). You should also connect Facebook and your email so people can find you. 2. Let us know your Medium profile as soon as possible so we can add you as a writer to the publication. 3. Create a draft of your story. 4. Submit your story to Women’s March Global Medium Publication. DO NOT CLICK PUBLISH. Instead, while you’re in edit mode, press the 3 dots at the top of the story, click Add to Publication, select Women’s March Global and then hit the button to Add. (note: you must be added as a writer to the publication before you can submit your story.)
WMG Medium Publication Best Practices
Talking about the politicians
One thing that is unique to Women’s March Global as a voice is our tendency to give people a proactive vision of the kind of world we’re building together. As such, we lean away from overt critiques of any political administrations and instead seek to uplift our ideals and values. Here are some general guidelines to keep in mind:
Focus not on the government or specific politicians Focus instead on how policy informs social justice and human rights abuses Identify the human rights abuses that come about due to policy decisions When calling out world leaders - do so in a way that calls for action. Again - attack the policy, not the person.
Centering the voices of women of color
As with our Unity Principles, Women’s March Global social media centers the voices of women of color and the most marginalized among us. We expect all chapters to adhere to this principle.
While we recognize that the pussyhats were an iconic symbol of the women’s marches around the world, Women’s March Global does not endorse the pussyhats on social media. We do this because trans folks and Black women have shared with us that the pink pussyhats are not inclusive. While it’s certainly okay to share photos that feature the pussyhats, we do not make them the focus of our posts and campaigns.
The word “female”
We shy away from using the word “female” as a descriptor, preferring the word “woman”. We do this to be as inclusive of trans women as possible.
“Sisters, brothers and siblings” Because we are a women-led and centered movement, we will often refer to other women as our “sisters.” However, when we talk about communities at large, we use the phrase “sisters, brothers and siblings” as a more inclusive, women-fronted alternative to “brothers and sisters.”
We do not reference “prayers” in our individual social media copy (i.e. “sending our prayers”), as this is alienating for people who are not religious. We prefer language like “we hold [x] in our hearts” or “our thoughts are with”.
Merch, ticketed events, fundraising
At this time the Women’s March Global pages do not share merchandise, ticketed events and fundraising requests from third party vendors and orgs.
We do not use the term “stand with” (i.e. “we stand with [x] community”). We do this because this is not accessible to the disability community. Instead, we use phrasing such as “we join with,” “we unite with,” “we’re in solidarity with.”
Global/Local issues and matters
We try to keep all social media content as broad-reaching as possible. When it comes to local issues and matters, we aim to uplift the work of Global Community and Partner organisations. Please feel free to DM @WM.Global with specific tweets you would like us to consider retweeting/sharing.
Other language concerns
Please review these articles and lists for other language guidelines to maximize accessibility:
- Audre Lorde Media Guide: How to respectfully talk about trans and gender nonconforming (TGNC) people. (Fill out info to download)
- GLAAD Media Guide: LGBTQIA+ inclusive and respectful reporting
- Glossary of ableist terms and language to avoid.
- 12 words you need to ban from your vocabulary to be a better ally.